On our way to a sustainable earth
People,
Planet, Profit… Practice?
It has become a true vogue word by now: sustainability. The press regularly publishes on our planet's vulnerability, increasing food prices and the scarcity of raw materials that is drawing near with rapid strides. An appealing story, because it relates to all of us. But are all these reports really effective? What, for example, are our ladies and gentlemen of the cabinet actually doing? 'Sustainability' is even a scarcely used term during election time...
It has become a true vogue word by now: sustainability. The press regularly publishes on our planet's vulnerability, increasing food prices and the scarcity of raw materials that is drawing near with rapid strides. An appealing story, because it relates to all of us. But are all these reports really effective? What, for example, are our ladies and gentlemen of the cabinet actually doing? 'Sustainability' is even a scarcely used term during election time...
Work
to be done
Also in the Ltd. The People, Planet & Profit triangle made its entry into the Netherlands, but how about the Practice? More and more small-scale concrete, useful initiatives take place, but to what extent is this relevant for companies with profit as their main target? Research performed by Deloitte proved that only a handful of multinationals 'succeeded developing and preserving a sustainable company strategy'. So there's work to be done...
Also in the Ltd. The People, Planet & Profit triangle made its entry into the Netherlands, but how about the Practice? More and more small-scale concrete, useful initiatives take place, but to what extent is this relevant for companies with profit as their main target? Research performed by Deloitte proved that only a handful of multinationals 'succeeded developing and preserving a sustainable company strategy'. So there's work to be done...
Heads
up for the small group of people that do succeed. An inspiring example is
Bertrand Piccard, he set up a unique project with Solar Impulse; an aeroplane driven by solar energy. Plane
constructors didn't see the point of it - 'it is impossible' - but a man like
Piccard doesn't really care. So he was the first to make an intercontinental
journey with a 'solar plane'. The videos say more than a thousand words.
Hearts and minds
It's no surprise for those who follow my blog; I've been engaged in management improvement by means of the EFQM Excellence Model for years now, and - as a result - sustainability. Because only when the internal management is settled, we control the effect of our actions on our environment to the max. That is important, because the cliché really is true; sustainability has an effect on the future of us all. So I keep fighting to get sustainability in the hearts and minds, both on the business and private area.
Hearts and minds
It's no surprise for those who follow my blog; I've been engaged in management improvement by means of the EFQM Excellence Model for years now, and - as a result - sustainability. Because only when the internal management is settled, we control the effect of our actions on our environment to the max. That is important, because the cliché really is true; sustainability has an effect on the future of us all. So I keep fighting to get sustainability in the hearts and minds, both on the business and private area.
Surprises
The day I write this blog, it's ‘10/10’, or Sustainability Day. A perfect moment for a fresh start; I will use this weekly blog to report on current developments, special meetings and interesting events. From Veldhoven to Abu Dhabi, and from inspiring gurus to the greengrocer around the corner; the way to a sustainable planet is full of surprises. I would love to share my experiences with the world, to Improve4All.
The day I write this blog, it's ‘10/10’, or Sustainability Day. A perfect moment for a fresh start; I will use this weekly blog to report on current developments, special meetings and interesting events. From Veldhoven to Abu Dhabi, and from inspiring gurus to the greengrocer around the corner; the way to a sustainable planet is full of surprises. I would love to share my experiences with the world, to Improve4All.
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